8.3.10

[News] Attitudes Towards Health - Stress - UK - January 2010

There is a new Mintel report released in January. It's about stressed-out consumers. It investigates the biggest triggers of stress and identifies ways to respond to this through new product development, marketing campaigns or corporate initiatives.

And see the following tables, I found out that nearly 35% people will exercise to distract their stress.

Therefore, Sportswear can be seen as a protential market.

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